Four constructions. Six fibres. One factory floor.

Each knot tied by hand around the warp. The slowest construction and the most durable — pieces that outlast the rooms they furnish.

Yarn punched through stretched canvas, then latexed and backed. Detailed designs and deep pile at accessible lead times.

Woven on traditional looms for even, refined surfaces — the workhorse construction for contemporary solid and textured programmes.

Dhurries and kilims woven flat — light, durable, often reversible, and well suited to recycled-fibre programmes.

The fibre most rugs are born from — from audited farms to spun, dyed yarn.

Reeled from the cocoon, knotted into highlights.

Every handmade rug's hidden foundation.

The golden fibre — rain-fed, biodegradable, woven at volume.

Flax retted, scutched and spun into a cool, dry-handed yarn.

The sheen of silk from a fast-renewing grass.

Yarn dyed in-house, matched via lab dips, approved before a knot is tied.

Water opens the pile, shearing levels it, binding seals the edges.

The hub for all six fibres and how each behaves in a rug.

Why India's largest handmade-carpet cluster is where global brands source.