Ninety days, a hundred hands
Every rug that leaves Bhadohi begins as raw fibre and a drawing. What happens in between is the part most people never see — five stages, under one roof.
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Day 1–15 01 · The designA drawing becomes a map
Your artwork is redrawn as a knot map — every square one knot, every colour a numbered yarn.
- CAD → strike-off ~15 days
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Day 10–25 02 · The colourYarn takes the dye
Wool hanks are dyed and come out matched to your Pantone reference — proven first by a lab dip you approve in hand.
- 2,400 in-house dye codes
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Day 25–115 03 · The loomKnot by knot, row by row
A 250 × 300 cm hand-knotted piece holds several hundred thousand knots — each one tied by a person.
- 800+ weavers · 400+ looms
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Day 115–120 04 · The washWater wakes the wool
Washing opens the pile and brings up the lustre. Shearing levels the surface; binding seals the edges.
- Washed · sheared · bound
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Day 120 05 · The checkMeasured, weighed, approved
Size against tolerance, weight against specification, finish against your approved sample — then rolled, wrapped and shipped.
- ±3% size · ±5% GSM


























